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Archive for the 'Virtual Online Collective' Category

02
May

Online Customer Service

Posted by josh

We’ve all been there. It’s late at night. Heck, it doesn’t even have to be late. It could be any time of the day, and you’re just too lazy or don’t have the energy to leave your home to pick up something to eat, and you certainly don’t want to make something at home. So what do you do? You call for delivery. Pizza places take advantage of our laziness and implore the convenience of delivery. Grocery stores also do it. Now, medical marijuana dispensaries are in on the practice, and if you operate a collective it is certainly something you should consider as well.

Calling for delivery is somewhat outdated now that seemingly every person has a smart phone, tablet, or mobile device. Most companies that deliver now utilize a customer service platform via their website. 420 Web Pros can implement a platform to broaden your collective’s outreach to a new patient base.

Some patients will always prefer to see a budtender pick their desired strain out of a Mason jar, just like how some people prefer to see their sandwich made in front of them at a sub shop. It can be a chore, however, for patients with debilitating diseases to make it to a collective’s brick and mortar location, which is where the online customer service aspect can significantly boost patient outreach.

There are already several medical marijuana websites that feature medicine menu’s for each collective, so it’s quite easy to utilize a menu and cart feature on your own website where patients can order their medicine and make their donations. The online ordering and delivery service is also appealing to patients who have safety concerns about traveling with their medicine.

As a collective, if you’re not quite ready to make that jump into providing an online ordering system then another online customer service option is to provide a form for patient online verification.

Waiting in line is something that very few people enjoy. Sometimes it feels like you’re just moving from one line to the other as you go from place to place, whether it’s in traffic, at the grocery store, and maybe even in your own house to use the shower in the morning. To eliminate the waiting process in at least one aspect of your patient’s lives try offering an online verification process to new patients.

420 Web Pros can create a designated area on your collective’s website for prospective members. The same membership application that new patients would fill out in person could also be provided on the website. The patient could then e-mail or fax a completed copy of the application, along with their doctor’s referral, and identification card. Before the patient arrives to the collective’s location, the information provided on the documents could be verified. Once the patient arrives all they have to do is show their identification card, as long as their documents were verified, and their wait time to enter the showroom is cut down significantly.

Quality customer service is what keeps patients returning, and 420 Web Pros can make your site as friendly as possible for that outcome.

 

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03
Feb

Leave Your Campaign Woes At the Door

Posted by terence

Okay, you have a slick, well-oiled machine of a website for your medical marijuana virtual collective, maybe some steady hits of existing and potential customers, but now you need a way to rally your troops. You could, potentially, start spamming social networks with “Hey, check us out!” or you can get your e-collective to send well-HTML formatted, eye-catching newsletters and notifications via a planned email campaign. Email marketing could fill in the cracks of your virtual collective’s web presence as well as ensure your members aren’t just a nameless avatar.

Start with ditching your personal e-mail account in favor of an official, more identifiable account. For example, “notification@420webpros.com” just let your customers know about a brand new marijuana strain that helps with certain types of anxiety. They see it ping on their phones while out shopping or at the workplace with your collective’s name on it, and know right away it’s not their cousin Keith with the Phish tattoo. In other words, it gives your cannabis collective a distinct space in people’s inboxes.

420 Web Pros understands that sometimes that same cousin Keith went on a Facebook tagging spree, so now your synched e-mail account is flooded with Facebook notifications. Where is your “notification@420webpros.com” e-mail? Buried? Like any notable publication, your newsletters and notifications should be on time and expected in a regular fashion. We can make your virtual collective’s e-mails look and feel like daily, weekly, or quarterly-released publications as if they were thrown right onto their doorstep by the paperboy (also, sadly, cousin Keith).

Tips: Keep a well-balanced list of e-mails that you regularly send to. Any dead e-mails from unresponsive clients needs to be deleted in order to not be considered spam.

Include sign-up forms on your virtual collective’s website so customers can be aware of your regular notifications instead of scrolling by a random “@420webpros.com” e-mail strewn about your site.

Include incentives for signing up to the newsletter such as give-aways, prizes, or coupons redeemable at your medical marijuana collective.

Your product deserves a regular, consistently updated web service that keeps customers interested and potential customers curious about what your virtual collective has to offer. With a reliable and well-designed email campaign, you can let your members know they’re part of what you’ve built.

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22
Dec

Turn Your Medical Marijuana SOS Into Medical Marijuana SEO

Posted by terence

You wouldn’t be too far off in saying that ad applies to most, if not all of your recent Google searches with even the slightest hint of vagueness. Sure, you’ll probably get the typical unnerving site or two when looking up “vintage hats” or “dry wall repair,” but do you want your online medical marijuana store or virtual online collective popping up the 25 recent midnight showings of “Cheech and Chong’s Up In Smoke” or “My Aunt Edna’s Totally Rad Pot Banana Nut Bread Recipe?” Certainly, that’s not the world the medical marijuana community lives in. It is professional, efficient and ready to serve its medical marijuana patients with the utmost respect and care. With proper the proper tools, Search Overload Syndrome is a thing of fiction.

Nothing related to Kevin Costner has ever rang as true as this: “If you build it, they will come.”

Medical Marijuana SEO, or Search Engine Optimization, is the highly-strategic practice – excuse me – art of employing phrases and keywords in your website in order to gain the right amount of awareness and specificity the medical cannabis community needs to steer their Google boats in your virtual collective’s direction. At 420 Web Pros, we’ve mastered this art in order to deliver the most advantageous starting point for your medical marijuana marketing campaign. Building your collective with the right tools will not only save your clientele hours from old clips of “Harold and Kumar Go To White Castle,” but give them a seamless experience from using their favorite search engine or social network to finding your virtual collective.

But where does medical marijuana SEO fit into the rest of my campaign? And, please, spare the Costner references.

At 420 Web Pros, we’ve honed, with Batman-like efficiency, the skills to push your online marijuana marketing campaign to its fullest potential. Instead of smoke bombs, Batarangs, and dental floss (okay, maybe dental floss), our utility belt is equipped with such things as impeccable web and print design, a full understanding of point of sale integration, a passion for professional branding and marketing and effective copywriting as it pertains to the ever-growing and ultra-booming medical marijuana industry.

Holy web presence, Batman!

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30
Sep

Online Ordering is the Key to Safety and Security for any Medical Marijuana Delivery Service

Posted by Dan
Secure Online Ordering

Online Ordering is the best way for a collective or delivery service to ensure the privacy and discretion of it's members!

When  you buy  a bottle of wine the clerk puts it in a paper bag, if you’re buying an adult magazine it comes in a black plastic bag. When you add or remove something from your safe deposit box you are escorted into a secure room with no windows or cameras and left alone to do your business. Catholics make confessions in a small, secluded box hidden away from the congregation and contracts are negotiated in board rooms behind closed doors. In our every day life we take lots of measures to ensure privacy and safety when going about our business, but for some reason the status quo of acquiring medicine is to wait in a line with a bunch of strangers, listening to every word spoken between patient and caregiver and watching anxiously as the entire transaction takes place. It seems backwards that something so private should be such public spectacle but this is simply the way medicine has functioned in the US for decades and the medical marijuana community seems to follow largely the same behavior. But where pharmacies and hospitals would still have you wait in line, spouting your ails and treatments aloud for any passerby to overhear, the medical marijuana community and medical marijuana delivery service can provide a safe and discreet alternative that traditional medicine cannot: online ordering.

Any collective operating a medical marijuana delivery service or dispensary knows that patients appreciate discretion and the more steps an organization takes to protect it’s member’s privacy, the more likely that group is to have a strong and loyal membership. The need for privacy and safe, secure transactions is something that our clients have expressed to us again and again and was ultimately the need that drove us to create our Virtual Online Collective complete with online ordering. This solution provides collectives with the next generation in safety and security for it’s members, allowing for a level of privacy and discretion unsurpassed in the medical and caregiving industries. When members have the convenience to log in to a secure website and place their orders over an encrypted data stream directly to the collective, and have it delivered discreetly to them at home they know that they are being taken care of and that their privacy is as important to the collective as it is to the them. This is what sets great organizations apart from your run of the mill collectives; paying attention to the details that ensure the privacy and security of your members is protected as much as possible.

In a community that is overrun with opportunistic groups simply trying to find a way to make money and scam the system, the strength of a collective is directly tied to the confidence and trust of it’s members. A healthy and prosperous collective is one that goes to great lengths to assure it’s members that it is serious about privacy and the service it can provide. This is represented in a number of ways such as the quality of the dispensary, the medicine it offers and the solutions it provides to it’s members. Additionally, one of the most important ways that a collective can promote confidence among it’s patients and project an air of legitimacy is to create a cohesive branding strategy and carry it across every aspect of the collective. The labeling should match the logo, the signage should match the labeling, the decor should compliment the signage and it should all tie together with a crisp, modern website that keeps members informed and up to date with everything happening at the collective. If the collective is operating a delivery service to capitalize on the convenience and discretion afforded by taking the medicine directly to the patients, they should absolutely give their members the ability to discreetly place their orders online and leverage the unmatched safety and security of the internet. With cell phone hacking, the Patriot Act and a number of other major ways in which phones are no longer safe, an encrypted data stream sent directly from the patient’s computer to the collective is the 21st century solution to the privacy concerns of compassionate caregivers and patients alike.

As the medical marijuana community and industries continue to grow and expand, the need of medical marijuana collectives and delivery services to reassure their members and protect their privacy grows on a daily basis. There are countless reasons why patients would want to have their personal and medical information kept secure and until now collectives didn’t have a great deal of options when it came to providing discretion for members. Thankfully, the days of having no other choice but to walk in to a brightly colored building and wait in line with a bunch of other patients while acquiring medicine have come to an end. Secure online ordering gives collectives and delivery services the strength and confidence to guarantee their patient’s discretion and give them an advantage over their competition. The internet has made possible a new level of privacy and convenience never before realized among the medical marijuana community and those rushing to adopt these new technologies are the ones who will ensure the prosperity of their organization for years to come!

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21
Mar

420 Web Pros builds the Ultimate Online Medical Marijuana Store!

Posted by Dan
Online Medical Marijuana Store

An Online Medical Marijuana Store is exactly what your organization needs to be prosperous in 2011.

An Online Medical Marijuana Store can mean a lot of things, it could be Marijuana Software, Medical Marijuana E-Commerce, Medical Marijuana Merchant Services or a Medical Marijuana Online Dispensary . . . but regardless of what it means to you, 420 web pros has got you covered.  2010 was one of the most exciting years on record for the Medical Marijuana community, and it saw a greatly expanded list of offerings from 420 Web Pros.  In 2010 we expanded our business throughout the rocky mountain states making friends and doing business in Colorado, Oregon, Montana and Washington.  The introduction of our Virtual Online Collective software has revolutionized the Medical Marijuana Dispensary model, and combined with the Merchant Services we offer the Online Medical Marijuana Dispensary is becoming the hottest new practice in the entire MM industry.  All things considered it was a landmark year, but nothing compared to what we are brining to the masses in 2011!

Social networking is the most talked about thing in the world right now and the measure of a business’ prowess and forward thinking ability is it’s integration into the quickly evolving world of social networking. If your dispensary, collective or growing operation isn’t fully taking advantage of the enormous benefits of social networking and the modern web, you’re practically trying to fall behind. It is no longer sufficient to print bumper stickers and send out a monthly email blast as a model for informing new consumers about your products or organization, a well thought out and fully integrated online strategy is key to the success of any Medical Marijuana business or group. For many, an Online Medical Marijuana Store is the key to keeping up with the fervor of content pouring on to the internet every day.  Online Medical Marijuana Store is a pretty broad term, so allow us to break it down a bit for you as it would apply to some of the more prominent roles within the Medical Marijuana Industry.

If you are a grower, an Online Medical Marijuana Store is going to be an opportunity for you to spread awareness of your brand and products.  Your needs are going to be different from that of a dispensary or collective.  Any grower that has cultivated a particularly popular and successful strain will want to capitalize on the success of that product.  You would definitely want to engage in Medical Marijuana Branding, and design a Medical Marijuana Logo for your strain, something that is appropriate for the industry, the product and the nature of your operation.  Knowing how to identify the characteristics of your operation and deploy a web presence that takes advantage of them is what 420 Web Pros does best.  Marijuana Software that would best service a grower is a content management platform that would compliment your medical marijuana web design and allow fans of your product to purchase supplemental offerings.  If your “Purple Ape Gong”  kush is extremely popular and featured at dispensaries all over the state, you should be selling “Purple Ape Gong” bumper stickers, t-shirts and hats directly from your site.  A proper content management platform customized and implemented for your by 420 Web Pros will allow you to do these things while keeping your dispensaries and collectives up to date on the day to day progress and offerings of your grow operation.  Imagine posting on your website an announcement of a new strain that has just become available, and receiving orders literally within hours or minutes from dispensary and collective managers that are subscribed to your updates.  Imagine supplementing your income by allowing fans of your product to show their appreciation by purchasing merchandise directly from you via your website!  Think of how this could increase your business and personal security, and once you factor in the ability to share content from your website with the entire social networking world, you brand suddenly has access to as much public exposure as Apple or Nike.  That’s what Online Medical Marijuana Store means to growers.

If you are a dispensary or collective, Online Medical Marijuana Store can be even more revolutionary.  Dispensaries have realized the amazing virtues of the Virtual Online Collective tool that 420 Web Pros rolled out last year, and have taken advantage of it!  But that ability to have your members securely place orders and have them delivered to their door is just the beginning, once you integrate the ordering and delivery features of the Virtual Online Collective with our Medical Marijuana Merchant Services, you have a fully integrated and paperless process for receiving, delivery and accepting donations that will set your dispensary apart from every other in terms of convenience, discretion, safety and security. It is a true revolution in the medical marijuana industry. But an Online Medical Marijuana Store is more than just a tool for dispensaries. For a collective, it is the opportunity to create an active community that encourages members to interact with each-other and the collective in a way that was impossible until now. In 2011, 420 Web Pros will introduce to the world the first Medical Marijuana Social Networking software suite specifically designed for businesses and organizations within the medical marijuana industry. Collectives will have the ability to assign their members with a username and profile, and a member will be able to login to the collective’s website and participate like never before. Members will be able to communicate with other members, chat about offerings at the collective, rate particular strains for enjoyment and effectiveness, comment on favorite menu items, participate in forum discussions, communicate directly with the collective, place orders online for in-person pickup and much, much more. All of the functions and features of the in-person experience that a collective member has access to when they walk through the door will be offered online, and members will have the freedom to interact with each-other building friendships and relationships with individuals they might never run in to at the collective. Medical Marijuana Networking at it’s best, taking the ability to share thoughts, insight and information with every member of the collective. Online Medical Marijuana Store functions combined with Medical Marijuana Social Networking, another revolution brought to you by 420 Web Pros!

By now most of you already know that 420 Web Pros is the Medical Marijuana Industry’s #1 provider of Medical Marijuana Web Design, Medical Marijuana Logo Design and a integral partner in bringing you some of the largest Medical Marijuana Event in the world (Hempcon, INTCHE, Hempire Expo, Kush Expo, Pacific Cannabis Expo, Super Grow Show, ect.) In 2010 you learned that 420 Web Pros is the leading innovator in solutions for Medical Marijuana Delivery Services. In 2011 you will continue to see a barage of websites showcasing our industry leading prowess in Medical Marijuana Web Design and Logo Design, but also see the introduction of Medical Marijuana Social Networking, establishing 420 Web Pros as the most technically capable and forwarding thinking Online Medical Marijuana Store development company excelling at Medical Marijuana Software development that is custom tailored to the individual needs of each one of our clients. If 2010 was the year that 420 Web Pros set ourselves apart from the rest, then 2011 is the year we re-write the book on the entire industry!

Please contact us if you have any questions about how 420 Web Pros can help your business or organization get ahead in the Medical Marijuana Industry, and come visit us at our booth at Hempcon Los Angeles, April 1st-3rd at the Los Angeles Convention Center!

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19
Oct

420 Web Pros is expanding to become the leader in Colorado Medical Marijuana Web Design!

Posted by Dan
Colorado Marijuana Web Design

Having taken the state of California by storm, Colorado now opens it's arm to 420 Web Pros in anticipaton of a Medical Marijuana Web Design Revolution!

Colorado is showing 420 Web Pros the love, and we intend to show it back!

As the months roll by and we continue to service more and more clients in California, we’ve begun to attract quite a bit of attention from outside of our state’s borders. Our Medical Marijuana Web Design services have caught on like wildfire here in the Golden State, and apparently word has spread. As more and more of our traffic comes from out of state, we’ve seen a huge increase in the amount of users inquiring about our services in Colorado. It would seem that the Colorado Medical Marijuana community is just as interested in our unique approach to Medical Marijuana Web Design, Medical Marijuana Graphic Design and Cannabis Branding as our many satisfied clients here in California.

Being the nation’s leading 420 Media Group, we’ve made it a paramount goal of ours to expand our services to as many regions of the country as we can and bring our unique flavor, style and professionalism to Medical Cannabis Deliveries, Medical Marijuana Collectives and Medical Marijuana Growing operations across the country. Colorado is an expanding market, with Boulder Medical Marijuana Collectives thriving, Denver Medical Marijuana Collectives garnering lots of attention and smaller Colorado Medical Cannabis clinics popping up all over the state and fighting for the attention and respect that they deserve. The same way we have seen a push in California to elevate the status and brand recognition of medical marijuana by implementing high class, notable Medical Marijuana Web Design, Colorado Medical Marijuana Collectives and Colorado Medical Marijuana Delivery services are working hard to establish themselves as legitimate players in the emerging Medical Marijuana market by elevating the quality of their branding through carefully thought out Colorado Medical Marijuana Web Design and Colorado Medical Marijuana Branding. What does that mean? It means that the same approaches taken in California, Oregon or Montana will not necessarily work. It means that a premium quality Medical Marijuana Web Design firm knows the importance of identifying a region and tailoring their branding and web design strategies for that region in order to best reflect the culture and attitude of it’s inhabitants, and in this case it’s Medical Marijuana Patients.

The opportunity for Colorado Medical Marijuana Web Design to carefully and thoughtfully elevate the awareness and public acceptance of Cannabis as a mainstream organic treatment for a myriad of conditions is found in Colorado’s Medical Marijuana Collective’s and their choice to invest in high-quality, professional design and branding. 420 Web Pros has experience with the people and communities of Colorado and knows the attitude and culture of the area; we are thrilled to begin advertising our special offerings to the Colorado Medical Cannabis community and even more thrilled with the warm reception and enthusiasm we have received from our many friends and fans in the Centennial State that have taken notice of the work we’ve done with Medical Marijuana Collectives and Medical Marijuana Delivery services. The feedback we have gotten over our Virtual Online Collective has been enormous, and many Medical Marijuana Collectives in Colorado have been contacting us to inquire as to how we can apply our Virtual Online Collective solution to their Collective.

At 420 Web Pros, we have a habit of rolling out new services and exciting opportunities in Medical Marijuana Web Design every few weeks, and being able to make the announcement of our growing interest in Colorado Medical Marijuana Web Design is exciting and re-affirming. We got into this business because we care about the medical marijuana community and we believe that by applying our expertise in web design and graphic design, we can elevate the social acceptance of cannabis as an amazing, organic treatment for a wide range of serious conditions and help bring about the 75+ year prohibition of marijuana. We look to provide the same level of excellence to our Colorado Medical Marijuana Web Design clients as we do to our California Medical Marijuana Web Design client or our Oregon Medical Marijuana Web Design clients . . . the absolute best the industry has to offer!

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